Anastasia Pelot is an internationally recognized cultural strategist and generational insights speaker with deep expertise in global youth behavior, trend forecasting, and the evolving relationship between people, brands, and culture.
Formerly the Senior Marketing Content Manager at YPulse, Anastasia has spent years decoding what drives Gen Z and Millennial consumers—from wellness and identity to retail innovation and digital culture. Her strength lies in transforming complex data into clear, engaging narratives that help organizations understand what young people want now—and where they’re headed next.
Anastasia has shared her insights with global media outlets including AdAge, The Financial Times, The Hill, and Axios, and has presented at high-impact conferences like the World Retail Congress. Her work bridges the gap between strategy and story—grounded in research, yet designed to resonate.
With a global perspective shaped by living and working across multiple countries, Anastasia brings a fresh, future-facing lens to conversations on youth, culture, and consumer transformation.